Google Glass reportedly only costs $150 to build

Posted by: Jennifer Cefai (4 years, 2 months ago)

Research company IHS Inc have discovered that Google's famed wearable only costs $150. Considering you're expected to shell out ten times the amount for Glass, that's quite a signficant difference. According to IHS, the frame supporting Glass is the most expensive, and is valued at a mere $22. Hot on its heels is the square glass lens, at $20. "Today's Google Glass feels like a prototype," said Andrew Rassweiler, senior director of cost benchmarking services for IHS. "The design employs many off-the-shelf components that could be further optimized. If a mass market for the product is established, chipmakers are expected to offer more integrated chipsets specific to the application that will greatly improve all aspects of performance, including processing speed, energy efficiency, weight and size."

However, IHS also conceded that Glass is worth more than just the sum of its components. "The vast majority of its cost is tied up in non-material costs that include non-recurring engineering (NRE) expenses, extensive software and platform development, as well as tooling costs and other upfront outlays," said Rassweiler.

This is the second teardown Glass has encountered. Earlier this month, announced that the wearable as a total cost $79.78 to make, something a Google rep ridiculed: "While we appreciate's attempt to guess the cost of Glass, their estimate is wildly off. Glass - parts and all - costs significantly more than their estimate."

Whatever the case, this latest bit of news may do very well to impact Glass' sales, which have just been opened to the public. $1,500 was already considered to be pricey, let alone what consumers are thinking now. 

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